CANTON, Ohio–7 17 Credit Union and the Greater Stark County Urban League have launched of a co-branded affinity credit card.

During a press conference, the organizations said the affinity card will help fund programs led by the Urban League that support education, economic empowerment, and community advancement throughout Stark County. 

“A portion of every transaction will be reinvested directly into initiatives that build stronger, more equitable futures,” the organizations stated. 

“This Affinity Urban League card is more than a financial tool – it’s a symbol of shared purpose,” Thomas West, president and CEO of the Greater Stark County Urban League, said in a statement. “Each transaction represents an investment in equity, access, and opportunity for our community.  We’re proud to partner with 7 17 Credit Union to turn everyday spending into lasting impact.

‘More Than Transactions’

Added 7 17 President and CEO John Demmler in a statement, “At 7 17, we believe that banking should be about more than transactions—it should be about transformation. Partnering with the Urban League on this Affinity Card reflects our mission to serve with purpose. When you bank local, you build local. This is one more way we’re investing in the people and places that make our communities strong.”

From left: Meryleen Lightfoot, Financial Literacy Coordinator, Greater Stark County Urban League; Ralph Lee, Greater Stark County Urban League board president; Thomas West, Greater Stark County Urban League CEO; John Demmler, CEO, 7 17 Credit Union, and Dorian Smith, 7 17 Credit Union SVP of business development.