GLENDALE, Calif.–Three different credit unions have announced new leadership…
Los Angeles Federal Credit Union (LAFCU) has named Anthony C. Cuevas as its new president and CEO.
Cuevas has spent 15 years with the credit union, most recently serving as executive vice president and COO. He succeeds Richard Lie, who retired after 31 years with the credit union, the last seven as CEO.
The $1.27-billion LAFCU has more than 75,000 members.
“Anthony brings over 35 years of credit union experience to his new role,” LAFCU said in a statement. “His transition from EVP/COO to president will be seamless, thanks to his long tenure at LAFCU, his collaboration with Richard, and the board’s confidence in his leadership. Throughout his time at LAFCU, Anthony has led numerous strategic initiatives that have significantly benefited the membership. He has overseen key operational areas including lending, digital services, branch operations, contact center, electronic services, payment recovery, and risk management.”
LAFCU said Cuevas is deeply committed to community outreach and has demonstrated charitable leadership as the board president of the Los Angeles Charitable Association for several years.
The ’Vision’
“I am excited to work with the board of directors and our dedicated team at LAFCU in my new capacity as president/CEO,” said Cuevas in a statement. “Our vision is to be our members’ first choice for financial services, empowering them to improve their financial well-being through innovative products and services. We strive to exceed our members’ expectations at every interaction, whether through mobile banking, our contact center, or in-person at our branches. Members should think of us for all their financial needs, from traditional savings and wealth management to borrowing, insurance, payments, digital services, and more.”
New CEO at Assemblies of God Credit Union
In Springfield, Mo., the $438.6-million Assemblies of God Credit Union has selected Peter Shiner to lead the organization. Shiner has more than 15 years’ experience in credit unions and banks, and most recently served as senior vice president and chief risk officer with the credit union.
‘Crucial Role’
In a statement, the 18,000-member AGCU credited Shiner with playing a “crucial role” in strengthening its positioning for long-term growth.
“I am honored to serve as AGCU’s next President and CEO,” said Shiner in a statement, “and I look forward to building a high-performing team that understands the power of relationships and values our members’ trust. Together, we will continue to expand our services, embrace new opportunities, and remain a faith-driven financial partner for our members.”
Prior Positions
Prior to AGCU, Shiner held leadership positions at Performance Trust Capital Partners, First Entertainment Credit Union, and Academy Securities, where he advised executive teams and boards on risk management, investment strategies, and institutional growth, the credit union said.
“He has overseen multi-billion-dollar loan and fixed-income portfolios, executed over $6.5 billion in asset allocation strategies, and played a pivotal role in enhancing financial institutions’ balance sheet flexibility and growth,” AGCU added.
Shiner holds an MBA from Azusa Pacific University and a BA from Wheaton College, and is a former NCAA baseball athlete and Eagle Scout.
Novo FCU Selects San Martin to Lead Organization
In Norco, Calif., George San Marin has been named as its new president and CEO. San Martin will succeed Rosie Zarubick, who is retiring after 12 years of dedicated leadership and services.
“With a strong background in financial services and a passion for member-focused innovation, George is well-positioned to build on Novo’s legacy of personalized service, deep community connection, and operational excellence,” the $18-million credit union said in a statement.
San Martin has more than 21 years of financial services experience, and most recently served as director of business Development at Thinkwise Credit Union in San Bernardino.
“George has led impactful initiatives across marketing, community engagement, and strategic partnerships,” Novo FCU said. “His career reflects a deep commitment to financial literacy, member service, and meaningful community connection. With a strong track record in operational leadership and relationship building, George is well-prepared to advance Novo’s mission and strengthen its impact across California’s correctional and rehabilitation community.”
‘Honored & Excited’
“I am honored and excited to join Novo Federal Credit Union as its new president and CEO,” San Martin said in a statement. “Credit unions play a vital role in empowering members and communities, and I look forward to working alongside the board, our dedicated team, and our valued members to build on Novo’s legacy of service and innovation. Together, we will continue to grow, evolve, and deliver exceptional financial solutions that make a meaningful impact.”
The search was completed in partnership with Humanidei.
