PHILADELPHIA– Finanta held a ribbon cutting for its first credit union branch in Philadelphia. This location will be fully bilingual in Spanish and English and will enable Finanta to provide retail banking services to both its existing loan fund clients and new members throughout the community, according to the organization.
Finanta is a 33-year-old community development financial institution (CDFI) advancing economic opportunities for individuals, families and entrepreneurs in low-income communities by offering accessible financial services and education.
“Guided by the voices of the community, Finanta – and Finanta Credit Union – design client-driven solutions that foster wealth creation and strengthen community economic development,” the credit union said. “Individualized support is also a key element at Finanta Credit Union.
At the new credit union, all member-facing staff are required to be bilingual in English and Spanish so they can best serve the community.
“Finanta’s strategy is based on being embedded in every community where we have a location, so we don’t tell the community what we’re going to offer, we ask them what they need to succeed,” CEO Daniel Betancourt said in a statement. “While we piloted a credit union in Lancaster, the needs of those customers may be different from the needs here, and, as such, our products and services will evolve as we build relationships and longevity in the community around Aramingo Plaza.”
