MADERA, Calif.–Golden 1 Credit Union has opened a new branch and financial resource center at the site of its existing branch with expanded resources focused on financial education, expert guidance, and impactful programming.
Golden 1 said the new site reflects its dedication to empowering members and the surrounding community by providing tools and support for long-term financial well-being, all available in one convenient place.
“Golden 1 is proud to deepen our connection to the Madera community by creating a space where members can access meaningful financial education, personalized guidance, and trusted services,” President and CEO Donna Bland said in a statement. “This evolution from a traditional branch to a branch and Financial Resource Center highlights our continued commitment to delivering exceptional financial services and support to empower our members and communities.”
Golden 1’s Madera Branch and Financial Resource Center is the CU’s first in the San Joaquin Valley and its second Financial Resource Center in California. Golden 1 debuted its first Financial Resource Center in Sacramento in January 2024. Golden 1 also has nearly 70 branches and home loan centers across the state. Designed as a one-stop shop for financial education, Golden 1’s Branch and Financial Resource Centers offer free workshops, one-on-one coaching, and access to everyday banking services.
“We’re bringing tailored financial education and resources directly to the community,” added Bland. “Through hands-on support, we’re helping members gain confidence and make informed financial decisions.”
Each of Golden 1’s Financial Resource Centers features certified financial education instructors and a dedicated financial coach who leads sessions on topics such as budgeting, credit building, debt management, homeownership, and more.
“Golden 1 is committed to expanding our social and community impact programs to uplift diverse communities across California,” Young Moon, SVP-Retail Member Service and Performance, said in a statement. “We hope to scale these efforts in other regions as part of our broader vision to advance financial equity.”
