NEW YORK–Charm Security, which says it is building an agentic workforce for scam, fraud and cybercrime prevention and resolution, and Curql Collective, the investment fund backed by more than 160 credit unions, have announced the launch of the National Member Protection Initiative (NMPI), which the companies are describing as a first-of-its-kind industry effort designed to bring AI directly into how credit unions protect their members from scams and fraud.
“Launching during the Federal Trade Commission’s National Consumer Protection Week, NMPI spotlights credit unions taking a proactive leadership role in protecting their members from scams and fraud,” the organizations said.
According to Charm Security and Curql, five credit unions are participating in the inaugural cohort: InTouch Credit Union, Lake Trust Credit Union, Elements Financial, ORNL Federal Credit Union, and Altra Federal Credit Union, All five will be leveraging Charm Security’s Agentic AI workforce.
“The initiative reflects a broader shift across financial institutions, moving beyond detection toward AI-driven prevention, intervention, and resolution,” the organization said.
Not Just Transactional Problem
According to Charm Security and Curql, “Fraud is no longer just a transactional problem – it has become a human-centric attack that exploits trust, urgency, and emotion. In fact, a 2025 State of Scams USA report found that nearly seven in 10 Americans were targeted by scams, resulting in an estimated $64 billion in losses, underscoring the urgent need for new approaches to member protection. NMPI was created to help credit unions lead the industry forward by leveraging AI to augment traditional fraud professionals and empower frontline teams to better protect members.”
The companies said that through the initiative, participating credit unions will collaborate with peers and gain hands-on exposure to advanced AI agents from Charm Security, enabling real-world evaluation of how AI-driven approaches can strengthen member protection, reduce loss, and preserve trust.
‘On the Front Lines’
“Credit unions are on the front lines of protecting people,” Charm Security Co-Founder and CEO Roy Zur said in a statement. “NMPI brings AI into high-risk moments, where it matters most: helping institutions understand human context, intervene earlier, and protect members before financial and emotional damage occurs.”
‘Can’t Afford to Stand Still’
Added Nick Evens, president and CEO of Curql Collective, in a statement, “Scams are one of the fastest-growing threats facing credit union members, and the industry can’t afford to stand still. The National Member Protection Initiative puts credit unions in the driver’s seat, brings them early access to AI capabilities, fosters collaboration, and sets a higher bar for what member protection should look like in the digital age.”
By participating in NMPI, credit unions signal a clear commitment to innovation, consumer protection, and responsible adoption of AI in financial services.”
