SAN FRANCISCO —In another new entrant to competitors to CUs, WorkWhile, an artificial intelligence-powered labor platform focused on hourly workers, has launched a new earnings management tool that uses predictive labor models to help workers forecast income and manage their finances, according to the company.
The new product, WorkWhile Money, is integrated into the company’s mobile application and is designed to provide hourly workers with tools to track earnings, forecast future income and manage cash flow.
According to WorkWhile, the platform aims to address a gap in financial planning services available to lower- and middle-income workers. The company cited Federal Reserve data showing that the wealthiest 10% of U.S. households hold approximately 67% of the nation’s wealth, while the bottom 50% hold about 2.5%.
‘Responsibility Doesn’t Stop at Payroll’
“Our responsibility towards our workers doesn’t stop at payroll,” Simon Khalaf, CEO of WorkWhile, said in a statement. “WorkWhile Money is another step in a very long drive to bring financial stability to the U.S. workforce, which we are proud to serve.”
The company said WorkWhile Money uses artificial intelligence and proprietary labor production models to provide workers with real-time earnings data and projected future cash flow based on factors including shift availability, worker skills, preferences and historical work patterns.
Unlike traditional financial planning platforms that focus primarily on existing assets and account balances, WorkWhile said its system treats anticipated future labor earnings as a financial asset that can be incorporated into planning decisions. The company said this approach can support decisions related to debt repayment, emergency savings and long-term financial planning before income is received.
What Platform Includes
At launch, the platform includes:
- A real-time earnings dashboard.
- Historical income tracking.
- Forward-looking earnings forecasts based on work history, skills and labor market demand.
- Instant access to earnings after approved shifts.
- Direct deposit options through existing bank accounts.
WorkWhile said the platform is compatible with workers’ existing banking relationships and does not require users to open a new account or switch financial institutions.
The company said WorkWhile Money is fully integrated into its iOS and Android applications and does not require a separate third-party banking app.
WorkWhile’s instant payment capabilities are supported through a partnership with Highnote, a payments infrastructure provider. According to WorkWhile, the partnership enables workers to receive earnings immediately after approved shifts through debit card payouts or traditional ACH direct deposits.
Plans for Expansion
The company said it plans to expand the platform’s capabilities in the future to include savings guidance and additional financial wellness tools tailored to workers with shift-based income.
WorkWhile provides workforce sourcing, management and staffing services for businesses in logistics, hospitality and light industrial sectors. According to the company, it is backed by investors including Khosla Ventures, Citibank Impact Fund, Reach and Rethink Impact.
