AUSTIN, Texas — AmFirst has won seven Diamond Awards from America’s Credit Union’s Marketing, PR and Development Council.

Awards were won for:

• Social Media: 12 Days of Giveaways campaign
• Brand Awareness: KidsFirst campaign
• Out of Home: Jacksonville State University partnership
• Community Partnerships & Relations, Endorsements, or NIL Efforts: Jacksonville State University partnership
• Email – Single or Series: Rewards Points email
• * Ongoing Event: Better Basics Birmingham partnership

“At AmFirst, we strive to connect with our members and communities in meaningful ways, and these awards are a testament to that commitment,” President and CEO Kevin Morris said in a statement. “I want to thank our team for their creativity and passion and our members for their trust and support. These honors inspire us to continue pushing boundaries.”