YAKIMA, Wash. — Solarity Credit Union has introduced Solarity Savers, a high-yield savings account it said is designed to reward everyday banking behavior and deepen member relationships, according to the credit union.
Recent industry trends have highlighted a persistent gap between the needs of consumers and the deposit products offered by financial institutions, with many institutions still prioritizing standalone product ownership over the depth of a member relationship, Solarity Credit Union said. The new Solarity Savers account is intended to address that challenge by aligning earnings with real-life financial activity.
“Consumers should not have to jump through hoops or maintain large balances to benefit from a strong savings rate,” said Mina Worthington, president and CEO of Solarity Credit Union. “Solarity Savers reflects a simple idea. When members actively bank with us, that relationship is recognized and rewarded.”
Rewarding Engagement
Solarity Savers is structured to reward engagement across a member’s financial life. Members can earn up to 5.00% annual percentage yield by maintaining a connected checking account and completing everyday transactions such as purchases, deposits and bill payments throughout the month, the credit union said.
Rather than relying on promotional tiers or limited-time incentives, the account is built around consistent, ongoing engagement. Solarity said the approach is aimed at addressing a broader industry challenge in which incentives are often tied to isolated products rather than ongoing activity, creating an opportunity for offerings that better reflect how consumers manage their finances day to day.
The product is also designed to be flexible and accessible, supporting a wide range of savings needs, from members with established balances to those just beginning to save, according to the credit union.
Round-Up Savings Feature
Solarity Savers works in tandem with the credit union’s Round Up Savings feature, which automatically rounds up debit card purchases and transfers the difference into savings. Together, the tools are intended to create a system where both large balances and incremental contributions can drive growth.
“Whether someone is consolidating significant savings or building momentum a few dollars at a time, this account meets them where they are,” Worthington said. “It is about creating a path to progress that feels natural, not restrictive.”
