MILWAUKEE,– Corporate Central has announced the promotions of Julie Woloszyn to Marketing Director and Orianna Valentine to Marketing & Growth Strategy Manager, recognizing their leadership, contributions, and continued role in advancing the organization’s marketing, growth, and member engagement priorities.
The expanded roles reflect Corporate Central’s continued investment in strategic growth, member engagement, and innovation. As the organization continues to evolve, both leaders will play key roles in advancing Corporate Central’s marketing strategy, strengthening member connections, and driving future growth initiatives, the organization said.
As Marketing Director, Woloszyn will provide strategic leadership for Corporate Central’s marketing function, overseeing brand strategy, team development, marketing performance, and member engagement while guiding the department through the evolving landscape of marketing, artificial intelligence, and analytics.
Since joining Corporate Central in 2008, Woloszyn has helped shape the organization’s marketing, communications, brand, and member engagement strategies. Throughout her tenure, she has led integrated marketing programs, elevated Corporate Central’s brand presence, helped build and strengthen Corporate Central’s marketing department, and advanced strategic initiatives that drive member engagement and organizational growth.
“I am grateful for the opportunity to continue growing alongside Corporate Central and the credit unions we serve,” said Woloszyn. “I look forward to continuing to lead our talented marketing team as we strengthen member relationships, embrace innovation, and align our work with the organization’s strategic priorities. I look forward to helping shape how we continue delivering value to our members.”
“Julie’s impact reaches well beyond the marketing department,” said Heather Ristow, SVP/chief experience officer. “She has built trusted relationships throughout the organization, developed a highly capable team, and brought consistency and purpose to the way Corporate Central communicates with its members. This promotion reflects the leadership she has demonstrated for many years.”
Advancing Growth Initiatives
As Marketing & Growth Strategy Manager, Orianna Valentine will advance growth initiatives, refine market positioning, support product launches, and foster greater collaboration across departments.
Valentine joined Corporate Central in 2019 as a part-time Email Marketing Coordinator Intern and has advanced through multiple roles within the organization. Her career progression reflects a strong commitment to professional growth, innovation, and member service. Most recently serving as Marketing Strategist, Valentine led initiatives spanning digital marketing, social media, paid advertising, and cross-department collaboration.
In her new role, she will connect marketing strategy more closely with business opportunities, product development, and organizational priorities.
“I am excited to take on a role that brings marketing, product development, and organizational strategy more closely together,” said Valentine. “I look forward to working across departments to uncover opportunities, turn insights into action, and bring ideas to market in ways that create meaningful value for our members.”
“Orianna brings a valuable combination of strategic insight, creativity, and follow-through,” said Woloszyn. “She sees connections others may miss and knows how to move ideas from concept to execution. I am excited to see the impact she will make as she helps shape Corporate Central’s future growth.”
Corporate Central said it is committed to developing its employees and cultivating leaders who deliver exceptional service and value to member credit unions. The promotions of Woloszyn and Valentine recognize their individual achievements while positioning the organization for continued innovation and growth.
