WICHITA, Kan.– Meritrust Credit Union said it is partnering with Denver Nuggets shooting guard Christian Braun and his new foundation to provide financial education for young athletes and to help “break poverty cycles in Kansas and Colorado communities.”
“Financial education and money management are very important to me,” Braun said in a statement. “I want to use my platform as a professional basketball player to help educate people in our community, especially young athletes. Partnering with Meritrust just made sense because this is what they do.”
Meritrust, which is new to the Denver market through a recent merger with Premier Members Credit Union, said it has had a long-standing relationship with the University of Kansas in Lawrence as the “Official Financial Well-Being Partner of Kansas Athletics” and as the “Exclusive Credit Union of Kansas Athletics.”
As a former KU athlete, Braun participated in the $4-billion Meritrust’s financial education sessions, making him a natural ambassador for the brand, the credit union said.
‘Our Entire Purpose’
“At Meritrust, our entire purpose is helping people improve their relationship with money and we couldn’t be more excited to partner with Christian Braun and his foundation. This collaboration allows us to leverage the influence and passion of a respected athlete who is a dual-state icon and who shares our belief in financial well-being as a cornerstone of personal and community growth,” EVP/Chief Growth Officer Jamie Harrison, said in a statement.
Meritrust said that through the new partnership it will be the Official Financial Well-Being Partner and exclusive banking partner of the new Braun Foundation, and that the two organizations will offer financial education camps, workshops and outreach initiatives across Kansas and Colorado communities centered around budgeting, savings, investing and credit management.
